Read what other people say about my work
"Caroline's writing speaks for itself. She writes clear copy which is easy to read and easy to understand. She understands the importance of deadlines and works well with clients. She manages to make the difficult and complex art of writing appear easy and seamless."
Adam Woolf, ProseWorks
“Caroline produced a highly informative, interesting and practical web copywriting training session for myself and colleagues at Jewish Care. Her passion and knowledge of the subject was obvious, and I still use the methods she taught in the session on a daily basis, not just for web copy, but also for fundraising proposals and material for all donor audiences.”
Benjamin Morrison, Assistand Director of Fundraising, Jewish Care
“The writing for the web training was very useful. Caroline made the session lively and appropriate for our organisation. It was great that Caroline used direct examples of pages on our website and suggested ways in which we could improve the writing and presentation on these.”
Patricia Lyons, Rethink
"We wanted the content for our new website to be as good as the design, but with over 2,000 pages written by 50 authors the standard of copy varied enormously. Caroline helped us make sense of the mess and develop a consistent tone of voice.
"She breathed life into our fundraising section and transformed technical jargon into simple, easy to understand copy.
"We are delighted with the results and now have web friendly copy that is both engaging and accessible to everyone."
Sara Ashton, RNID Web Manager
"I was putting a website together when I met Caroline.The photographs were there but I was having problems with the text.
"Caroline made one phone call to me and understood immediately what I wanted - the text is perfect and describes my business perfectly. I'm very impressed and would thoroughly recommend her.
Vivienne Warman, Kitchen Co-ordination
"Caroline's ability to enliven dull text and deliver to deadline (and budget!) makes her a pleasure to work with.
"Caroline especially understands the unique nature of web copy which is crucial to the business I work in, and was able to quickly understand our brand and business objectives, translating those into effective text which significantly reduces our volume of telephone enquiries."
Tom Mansel, Marketing Manager, Justgiving.com
Contact me at info@writeroncall.com.
